http://hnn.us/roundup/entries/52458.html
Edgar Snow:Snow’s Red Star Over China..Snow’s book went off like a bombshell. Mao’s “autobiography” was the scoop, but the redefinition of his revolution in Snow’s account was even more important. The only thing it didn’t have was sex. It was travel adventure in which Snow played the intrepid explorer going where no white man had gone before.
It was well timed: The London first edition came out in October 1937 just as the Japanese Army was advancing on Nanjing, linking the China war with the global resistance to Fascism. It sold 100,000 copies....
http://en.wikipedia.org/wiki/Edgar_Snow